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Michael Keen's Articles in Marketing

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  • Living In a Niche Society
    In todays online world the key trend isn�t really a trend at all it is a niche. More and more marketers and online web developers are realizing that targeting a broad range of people isn�t as beneficial as targeting a smaller more intimate group. Niches are now quickly over taking such popular sites as Myspace and FriendSter as the top places for social interaction.

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