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John Bradley Jackson's Articles in Marketing

  • Green is the Marketing Mega Trend of the Decade
    The marketing mega trend of the decade is unquestionably the need to be "green". Call it what you like: clean-tech, low carbon footprint, environmentally conscious, eco-friendly, the impact of global warning, or just common sense. It's for real and it represents a major marketing opportunity, while some might say it will be a political necessity. Sooner or later, it will be mandated by law.
  • Marketing Mistakes for Entrepreneurs to Avoid
    One way to achieve entrepreneurial success is to not make the following marketing mistakes. It is mostly about common sense and taking the time to think things through.

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